What is Marketing?

If you want to grow your business marketing is a must. Often misunderstood as simply advertising, marketing is everything that goes into putting the right product, at the right place, at the right time for the customer to buy.

If marketing is a wheel then advertising is just one spoke of that wheel. Marketing can look like:

Advertising on a billboard.Surveying your customers.Creating a website.Posting on social media.Researching consumer trends.Sending thank you gifts to your ten best clients.Adding your company to online directories.

All of …